Sylvia D. Clark, Ph.D.

Associate Professor
Marketing
PhD, Marketing, City University of New York, Baruch CollegeMPhil, Marketing, City University of New York, Baruch CollegeMBA, Quantitative Analysis, New York University/Stern SchoolBBA, Marketing Research, Baruch College
Marketing Professor for 30+ years; industry and consulting experience from earlier years of career.

Teaching Interests

Marketing Research and Consumer Behavior

Research Interests

Learning Styles; Post-Recession Consumer Behavior; Culturally-Pluralistic Segmentation

Courses Taught

IB
3341
PRINCIPLES OF INT'L BUSINESS
MKT
600
DECISIONS IN MKTNG MGMT
MKT
2301
PRINCIPLES OF MARKETING
MKT
3311
CONSUMER BEHAVIOR