Marketing and Communications serve as St. John’s in-house marketing agency. Our team of experienced professionals works in partnership with the University’s academic and administrative units to support the institution's enrollment and advancement goals and to promote awareness of St. John’s brand.
The office provides strategic marketing development through a variety of resources: editorial (including copywriting, editing, and proofreading support), design, photography, digital (including website, video, and social media support), media planning, and external printing services. MarComm also produces University-wide communications vehicles including Noteworthy; posts on electronic campus signage (e-boards); handles inbound marketing initiatives, and maintains the University brand guidelines.
An account director is assigned to every college/department and is the first point of contact to access all office services. To identify the account director for your area, please contact Lucy Traverso at 718-990-7587.
Contact Us
Asia L. Hauter
Associate Vice President of Strategic Marketing and Communications
Marketing and Communications
University Center, Room A
718-990-7587
University Center, Room A
718-990-7587
Our Team
Gabrielle Verkman
Director
Sandy Strk
Associate Director
Nicole LoCurto
Director, Enrollment and Student Success Marketing
Danielle Bushell
Associate Director, Graduate Marketing
Nicole M. Bertram-Secor
Production Manager
Elena M. Damiani
Director, Media Planning and Partnerships
Yves Vilain
Assistant Director, Media Campaigns
Andrew Miller
Editorial Director
Stephen T. Vivona
Copywriter/Editor
Stephanie M. Petrellese
Editor
Odaris M. Ithier
Creative Director
Rosemary Kracke
Senior Associate Art Director
Victoria Chebrucher
Director, Graphic Design
Jennifer L. Rouse
Senior Graphic Designer
Jad N. Nammour
University Photographer
Emily McIntyre
Assistant Director
Nick Boffardi
Video Producer
Toni Critelli
Digital Marketing Content Creator
Aaron Felix
Social Media Marketing Specialist
Aishwarya Gupta
SEO and Marketing Analytics Specialist
Robert Hairston
Video Producer
Maximus Marcone
Social Media Marketing Specialist
Lucy Traverso
Office Manager
Charles Bahadur
Director of Marketing Analytics
Our Portfolio
Print Materials
Marketing and Communications promotes the people, programs, and achievements of St. John’s University through a wide range of print and online publications.
Homepage Features
The www.stjohns.edu homepage contains a wide range of feature stories, photo galleries, profiles, and multimedia pieces that promote the accomplishments of the University, students, faculty, and alumni.
Email Communications
Marketing and Communications produces and delivers a variety of email messages to both internal and external audiences, including Noteworthy. Please provide at least two send dates when requesting an email; there is a limit of four emails per day. Note that the Office of Marketing and Communications withholds the right to delay the release of emails for high-priority communications such as emergency alerts and/or presidential messages.
Video
Marketing and Communications develops a wide range of videos that promote the University, individual colleges, and our students and faculty. Follow the University's YouTube page for samples of our work.
Social Media
By producing and managing social media content for platforms such as Facebook, X, and Instagram, Marketing and Communications engages a variety of audiences on behalf of the University.
Digital Advertising
Using a combination of paid search and social media ads, retargeting messages, and branding initiatives, we connect with our audience online and through mobile devices.
Photography
Photographers from Marketing and Communications cover a wide range of University events and activities both on campus and offsite. Their work can be found accompanying homepage feature stories, in online photo galleries, and in various St. John’s marketing pieces.
The Johnnies Blog
Your essential guide to college. From making friends and navigating New York City, to building a career-ready degree, our student stories and expert advice bring the college experience to life. Whether you’re exploring majors, planning to apply, or seeking support for a balanced and purposeful college journey, we’re here to inform, inspire, and connect you every step of the way.
From the Blog
4 Flexible Ways to Earn a College Degree on Your Schedule
The traditional college model wasn’t designed for the way most students live today. Work schedules, family responsibilities, financial realities, and shifting timelines all influence how—and when—you pursue your degree. For many, the biggest challenge isn’t choosing a major; it’s finding a pathway that actually aligns with the life you’re already managing. That’s why colleges and universities like St. John’s University are reshaping what flexible learning can look like.
In this guide, we break down four realistic pathways that give you more control over how you learn so you can find an option that truly fits.
Why You Should Consider a Career in Internal Audit
Choosing the right career path can be a daunting decision. You want a career that offers stability, growth, and a chance to make a meaningful impact. One career path that provides all of this and more is internal audit.
In this article, you get a clear look at what internal auditors do, why this career is growing so quickly, and furthermore, how earning a master’s degree at St. John’s University can help you build long-term success in this in-demand profession.
Core Curriculum, Prereqs, Electives: College Class Terms Explained
Confused by core curriculum or prereqs? Get a clear guide to college course types and learn how St. John’s University supports your academic success.
How to Find a Strong Academic Program That Supports Your Goals
What does it really mean when someone says a university has a strong nursing program or a great business school? How do they know? And more importantly, how can you know?
In this post, we walk through the telling signs of a high-quality academic program and how to do your college research successfully, using St. John’s University as a real-world example.
College Support 101: What is Academic Advising?
Starting college represents a new level of independence. You’ll have the opportunity to shape what you study, explore new interests, and set a direction for your future. But with so many decisions in front of you, it’s natural to wonder if you’re choosing the right path or spending your time in the most meaningful way.
That’s where academic advising plays a transformative role.