
The Peter J. Tobin College of Business
Queens Campus
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- Marketing of Services Minor
Overview
The minor in marketing of services provides an introduction to the knowledge, skills, and competencies needed to engage with and attract a wider audience of customers, to understand what customers need and what services they are willing to buy, and to apply effective marketing strategies.
Courses
Required
- MKT 2301 Principles of Marketing
- MKT 3313 Analytics for Consumer Insight
- MKT 3320 Service Marketing
- MKT 3350 Strategic Service Design
Contact Us

Iris Mohr
Department of MarketingThe Peter J. Tobin College of Business, Room 344
[email protected]
718-990-7307