Marketing and Communications serve as St. John’s in-house marketing agency. Our team of experienced professionals works in partnership with the University’s academic and administrative units to support the institution's enrollment and advancement goals and to promote awareness of St. John’s brand.
The office provides strategic marketing development through a variety of resources: editorial (including copywriting, editing, and proofreading support), design, photography, digital (including website, video, and social media support), media planning, and external printing services. MarComm also produces University-wide communications vehicles including Noteworthy; posts on electronic campus signage (e-boards); handles inbound marketing initiatives, and maintains the University brand guidelines.
An account director is assigned to every college/department and is the first point of contact to access all office services. To identify the account director for your area, please contact Lucy Traverso at 718-990-7587.
Contact Us
Asia L. Hauter
Associate Vice President of Strategic Marketing and Communications
Marketing and Communications
University Center, Room A
718-990-7587
University Center, Room A
718-990-7587
Our Team
Gabrielle Verkman
Director
Sandy Strk
Associate Director
Nicole LoCurto
Director, Enrollment and Student Success Marketing
Danielle Bushell
Associate Director, Graduate Marketing
Nicole M. Bertram-Secor
Production Manager
Elena M. Damiani
Director, Media Planning and Partnerships
Yves Vilain
Assistant Director, Media Campaigns
Andrew Miller
Editorial Director
Stephen T. Vivona
Copywriter/Editor
Stephanie M. Petrellese
Editor
Odaris M. Ithier
Creative Director
Rosemary Kracke
Senior Associate Art Director
Victoria Chebrucher
Director, Graphic Design
Jennifer L. Rouse
Senior Graphic Designer
Jad N. Nammour
University Photographer
Emily McIntyre
Assistant Director
Nick Boffardi
Video Producer
Toni Critelli
Digital Marketing Content Creator
Aaron Felix
Social Media Marketing Specialist
Aishwarya Gupta
SEO and Marketing Analytics Specialist
Robert Hairston
Video Producer
Maximus Marcone
Social Media Marketing Specialist
Lucy Traverso
Office Manager
Charles Bahadur
Director of Marketing Analytics
Our Portfolio
Print Materials
Marketing and Communications promotes the people, programs, and achievements of St. John’s University through a wide range of print and online publications.
Homepage Features
The www.stjohns.edu homepage contains a wide range of feature stories, photo galleries, profiles, and multimedia pieces that promote the accomplishments of the University, students, faculty, and alumni.
Email Communications
Marketing and Communications produces and delivers a variety of email messages to both internal and external audiences, including Noteworthy. Please provide at least two send dates when requesting an email; there is a limit of four emails per day. Note that the Office of Marketing and Communications withholds the right to delay the release of emails for high-priority communications such as emergency alerts and/or presidential messages.
Video
Marketing and Communications develops a wide range of videos that promote the University, individual colleges, and our students and faculty. Follow the University's YouTube page for samples of our work.
Social Media
By producing and managing social media content for platforms such as Facebook, X, and Instagram, Marketing and Communications engages a variety of audiences on behalf of the University.
Digital Advertising
Using a combination of paid search and social media ads, retargeting messages, and branding initiatives, we connect with our audience online and through mobile devices.
Photography
Photographers from Marketing and Communications cover a wide range of University events and activities both on campus and offsite. Their work can be found accompanying homepage feature stories, in online photo galleries, and in various St. John’s marketing pieces.
The Johnnies Blog
Your essential guide to college. From making friends and navigating New York City, to building a career-ready degree, our student stories and expert advice bring the college experience to life. Whether you’re exploring majors, planning to apply, or seeking support for a balanced and purposeful college journey, we’re here to inform, inspire, and connect you every step of the way.
From the Blog
Choosing a College in New York City: What Students Should Know
New York City (NYC) is fast-paced, diverse, and constantly evolving. It can feel energizing and, at times, overwhelming. That mix is part of what shapes many students in powerful ways. Living and studying here challenges you to grow, adapt, and engage with perspectives you may not encounter anywhere else.
Whether you’re from a small town, a suburb, or another major city, this environment truly has something to offer. As you navigate your final college decision, here are a few pieces of advice to consider if New York City is on your top places to to call home for your academic journey.
M.B.A. vs. Executive M.B.A.: Which One is Right for You?
If you're early in your career or looking to shift paths, an M.B.A. offers broad business training and flexibility. If you're a seasoned professional aiming to sharpen leadership and strategy skills while staying employed, an Executive Master of Business Administration (EMBA) may be a better fit. Your current role, experience level, and goals will guide the right choice.
A Step-by-Step Guide to Apply for Scholarships
College is an investment in your future, but figuring out how to pay for it can feel overwhelming. Scholarships are one of the most effective ways to lower college costs, yet many students do not realize how accessible they can be. This guide walks you through the scholarship application process step-by-step, helping you find opportunities, prepare your materials, and apply with confidence.
Do I Belong Here? Imposter Syndrome in College and Beyond
College is often described as a time of growth and discovery, but for many, it is also a time of quiet self-doubt. You may be doing well academically, staying involved, and meeting expectations, yet still wonder whether you truly belong.
That experience has a name: imposter syndrome. And while it can feel deeply personal, it is one of the most common challenges students face.