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Sport Management, Bachelor of Science

Sport Management

Overview

The sports and recreation industries are booming. And with a flourishing industry comes a demand for well-educated leaders to fill a variety of roles including media relations, advertising and sales promotion, marketing, financial management, facilities planning and administration.

Rising above the competition and gaining access to this competitive industry requires a superb academic background and substantial practical experience. You can prepare for these opportunities through the acclaimed Bachelor of Science Degree Program in Sport Management at St. John's University.

Designed to prepare students for successful and challenging sport and recreational management careers, this 120-credit program focuses on applying business principles to the industry while drawing upon ongoing relationships to provide internship opportunities at well-known sports organizations such as Madison Square Garden, NBCUniversal, the Brooklyn Nets, and more. Students have also interned at many organizations outside the greater metropolitan area, including the Los Angeles Sparks, Tulane University, Disney/ESPN Wide World of Sports in Orlando, the United States Olympic Committee in Colorado Springs, the Leicester Tigers (UK Rugby Union), and the Yokohama F-Marinos (J-League Soccer).

For students interested in coaching, the Coaching Option includes three courses (SPM 1050, 1051, and 1052) that are part of the requirements to apply for a Temporary Coaching License in New York State. For students interested in a broader business background, the Business Option includes a Business Minor as part of your required curriculum.

The program also offers study abroad and student exchange programs specifically for sport management students. A summer session runs in Rome each year during the month of June. This program provides students with a global perspective on issues related to the profession and an understanding of the role athletics play in international relations. There is also a full-semester exchange program available to study in the United Kingdom. These international experiences provide unique opportunities for students in the program to gain an edge as future managers in the sports and recreation industry.

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Admission

For more information about admission to this and other acclaimed undergraduate programs at St. John’s University, please visit Undergraduate Admission online. Or contact us directly at the campus of your choice:

Admission Office - Queens Campus
718-990-2000
[email protected]

Admission Office -  Staten Island campus
718-390-4500
[email protected]

Study in New York City: The Sports Capital of the World

There are several tracks a student can take to earn a degree in Sport Management:

To earn the Bachelor of Science Degree in Sport Management, students complete 120 credits, including core, major-sequence and elective courses as outlined below.

Major Area Requirements: 36 Credits

Required Coursework: 27 Credits from the following courses:

CourseCourse #TitleCredits
SPM1001Principles of Sport Management3
SPM1003Current Issues in Sport3
SPM1004Managerial Aspects of Sport Management3
SPM1006Seminar in Sport Administration3
SPM1010Legal Aspects of Sport Management3
SPM1014Stadium and Arena Management3
SPM1018Sport Communication3
SPM1022Sport Marketing3
SPM1032The Economics of Sport3

Elective Coursework: 6 Credits

6 Credits from the following courses:

CourseCourse #TitleCredits
SPM1008Sport History3
SPM1009Sport Psychology3
SPM1024Sports Risk Management3
SPM1033Sports Ethics and Social Justice3
SPM1034Sport Sales, Sponsorship and Revenue Generation3
SPM1035Sports Analytics3
SPM1036Social Media in Sport3
SPM1037Strategic Sport Management3
SPM1038E-sports Administration and Management3
SPM1039Special Topics in Sport Management3
SPM1040Sports, Culture & Society3
SPM1041Administration and Management of Intercollegiate Athletics3
SPM1050Principles, Philosophy, and Organization of Athletics in Education3
SPM1051Health Sciences Applied to Coaching3
SPM1052Theories and Techniques of Effective Coaching3
SPM1070Opportunities in Sport for Athletes, Managers and Coaches3
SPM1400Sport Management Independent Study3
SPM1552Diversity, Equity and Inclusion in Sport3
SPM3999Introduction to Professional Tennis Management3

Internship Requirement: 3 Credits

Business Courses: 18 Credits

CourseCourse #TitleCredits
ACC1007Fundamentals of Accounting I3
BLW1001Law and Business3
ECO1001Principles of Economics I3
ECO1002Principles of Economics II3
MGT1001Principles of Management I3
MKT1001Principles of Marketing3

Free Electives: 12 Credits

Other Liberal Arts Requirements: 12 Credits

12 Credits from the following courses

CourseCourse AreaCredits
MTHAny Math Course3
ENGAny English Course3
PSYAny Psychology Course3
SOCAny Sociology Course3

To earn the Bachelor of Science Degree in Sport Management (Business Track), students complete 120 credits, including core, major-sequence and elective courses as outlined below.

Major Area Requirements: 36 Credits

Required Coursework: 27 Credits from the following courses:

CourseCourse #TitleCredits
SPM1001Principles of Sport Management3
SPM1003Current Issues in Sport3
SPM1004Managerial Aspects of Sport Management3
SPM1006Seminar in Sport Administration3
SPM1010Legal Aspects of Sport Management3
SPM1014Stadium and Arena Management3
SPM1018Sport Communication3
SPM1022Sport Marketing3
SPM1032The Economics of Sport3

Elective Coursework: 6 Credits

6 Credits from the following courses:

CourseCourse #TitleCredits
SPM1008Sport History3
SPM1009Sport Psychology3
SPM1024Sports Risk Management3
SPM1033Sports Ethics and Social Justice3
SPM1034Sport Sales, Sponsorship and Revenue Generation3
SPM1035Sports Analytics3
SPM1036Social Media in Sport3
SPM1037Strategic Sport Management3
SPM1038E-sports Administration and Management3
SPM1039Special Topics in Sport Management3
SPM1040Sports, Culture & Society3
SPM1041Administration and Management of Intercollegiate Athletics3
SPM1050Principles, Philosophy, and Organization of Athletics in Education3
SPM1051Health Sciences Applied to Coaching3
SPM1052Theories and Techniques of Effective Coaching3
SPM1070Opportunities in Sport for Athletes, Managers and Coaches3
SPM1400Sport Management Independent Study3
SPM1552Diversity, Equity and Inclusion in Sport3
SPM3999Introduction to Professional Tennis Management3

Internship Requirement: 3 Credits

Business Courses: 24 Credits

CourseCourse #TitleCredits
ACC1007Fundamentals of Accounting I3
ACC1008Fundamentals of Accounting II3
BLW1001Law and Business3
ECO1001Principles of Economics I3
ECO1002Principles of Economics II3
MGT1001Principles of Management I3
MGT1003Financial Management3
MKT1001Principles of Marketing3

Free Electives: 12 Credits

Other Liberal Arts Requirements: 12 Credits

12 Credits from the following courses

CourseCourse AreaCredits
MTHAny Math Course3
ENGAny English Course3
PSYAny Psychology Course3
SOCAny Sociology Course3

To earn the Bachelor of Science Degree in Sport Management (Coaching Track), students complete 120 credits, including core, major-sequence and elective courses as outlined below.

Major Area Requirements: 36 Credits

Required Coursework: 27 Credits from the following courses:

CourseCourse #TitleCredits
SPM1001Principles of Sport Management3
SPM1003Current Issues in Sport3
SPM1004Managerial Aspects of Sport Management3
SPM1006Seminar in Sport Administration3
SPM1010Legal Aspects of Sport Management3
SPM1014Stadium and Arena Management3
SPM1018Sport Communication3
SPM1022Sport Marketing3
SPM1032The Economics of Sport3

Required Coaching Option Coursework: 9 Credits

CourseCourse #TitleCredits
SPM1050Principles, Philosophy, and Organization of Athletics in Education3
SPM1051Health Sciences Applied to Coaching3
SPM1052Theories and Techniques of Effective Coaching3

Practicum Requirement: 3 Credits chosen from:

CourseCourse #TitleCredits
SPM1053Practicum in Athletic Coaching3

Business Courses: 18 Credits

CourseCourse #TitleCredits
ACC1007Fundamentals of Accounting I3
BLW1001Law and Business3
ECO1001Principles of Economics I3
ECO1002Principles of Economics II3
MGT1001Principles of Management I3
MKT1001Principles of Marketing3

Free Electives: 9 Credits

Other Liberal Arts Requirements: 12 Credits

12 Credits from the following courses:

CourseCourse AreaCredits
MTHAny Math Course3
ENGAny English Course3
PSYAny Psychology Course3
SOCAny Sociology Course3

Core Requirements: 42 Credits

36 Credits from the following courses:

CourseCourse #TitleCredits
DNY 1000CDiscover New York3
FYW1000CFirst Year Writing3
ENG1100CLiterature in a Global Context3
HIS1000CEmergence of a Global Society3
PHI1000CPhilosophy of the Human Person3
PHI1020 or 2200 seriesPhilosophy3
PHI3000CMetaphysics3
SCI1000CScientific Inquiry3
SPE1000CPublic Speaking for the College Student3
THE1000CPerspectives on Christianity3
THE1040 SeriesTheology3
THE Any THE Elective3

And: Modern Foreign Language/Cultural Studies: 6 Credits from:

6 Credits from any second language or:

CourseCourse #TItleCredits
ART1000CThe Creative Process3
LAC1000CLanguage and Culture3

Global Approach to Education

Students in the Sport Management Program will be taught by faculty who have been published in the European Sport Management Quarterly, Global Sport Management News, International Journal of Sport Management, International Journal of Economic Sciences, and Olympika – The International Journal of Olympic Studies. Our faculty have attended conferences and presented papers in Australia, Canada, China, Denmark, Germany, Hungary, Italy, New Zealand, Taiwan, Turkey, and the United Kingdom. This international experience and research focus becomes integrated into our curriculum and gives our graduates and edge over students that have not been exposed to such a wide variety of international issues in their course work.

The Division of Sport Management offers study abroad and student exchange programs specifically designed for sport management students. A summer session runs in Rome each year during the month of June. This program provides students with a global perspective on issues related to the profession and an understanding of the role athletics play in international relations. There is also a full-semester exchange program available to study at Leeds Metropolitan University in the United Kingdom. These international experiences provide unique opportunities for students in the program to gain an edge as future managers in the sports and recreation industry.

Career Outcomes

The purpose of the sport management program is to prepare graduates to manage a variety of diversified responsibilities in the business of sport at the professional, collegiate, secondary school or the community level, both globally and nationally. Integrating academic theory with the internship program provides students with the skills and practical experience needed for successful administration of a sport program.

The program of study is based on the curricular standards set forth by the North American Society for Sport Management. Seven “Common Professional Components” should be adequately covered within the content of undergraduate sport management programs; our curriculum is designed to meet or exceed the minimum requirement in each topic area.

After completing the program, students will be able to:

  1. Critically evaluate the social, psychological and international foundations of sport: SPM 1001 (Principles, Philosophy, and Organization of Sport); SPM 1025 (Sociology of Sport).
     
  2. Demonstrate competency in the management and leadership dimensions of sport: MGT 1001 (Principles of Management); SPM 1001, SPM 1004 (Managerial Aspects of Sport Management); SPM 1006 (Seminar in Sport Administration); SPM 1014 (Stadium and Arena Management).
     
  3. Analyze the role of ethics in sport management: PHI 1020 (Ethics); SPM 1001; SPM 1004; SPM 1010 (Legal Aspects of Sport Management).
     
  4. Prepare effective sport marketing and communication materials: MKT 1001 (Principles of Marketing); ENG 1006 (Business Writing); SPM 1022 (Sport Marketing); SPM 1018 (Public and Media Relations in Athletics).
     
  5. Apply the principles of finance, accounting, and economics to the sport industry: ACC 1007 (Fundamentals of Accounting I); ECO 1001 (Principles of Economics I); ECO 1002 (Principles of Economics II); SPM 1032 (The Economics of Sport).
     
  6. Assess the impact of the law on the sport industry: BLW 1001 (Law and Business); SPM 1010.
     
  7. Complete an integrative sport management experience, such as:
    1. Strategic Management/Policy: MGT 1001, SPM 1004, SPM 1006.
    2. Internship: SPM 1007 and/or SPM 1020 and/or SPM 1021 (Sport Management Internship).
    3. Capstone experience : SPM 1006.

Internships

In order to enhance their job and career prospects, undergraduate sport management majors are required to complete a minimum of 3 credits of an academic internship which is equivalent to 135 contact hours with a sport organization. An academic internship is a credit-based work experience through which a student receives training and gains valuable experience in a specific career area under the supervision of a specialist in that particular field.

The Division of Sport Management does not provide internship placement for students, however, faculty members, Career Services, our Division’s advisory board, alumni, and other entities within the university can all assist students with identifying internship opportunities. In recent years, Division of Sport Management students have interned at hundreds of sport, recreation, health and wellness, fitness and related types of organizations in New York, New Jersey and Connecticut, in addition to a multitude other local, national and international organizations. Alumni from the Division of Sport Management are employed at various sport organizations worldwide.

After a student receives an offer from an internship site, they then apply to register for the academic credit portion of the internship. Students cannot self-register for internships, they must be manually enrolled by the Division of Sport Management administration. Prior to being enrolled, the Undergraduate Program Director must approve the internship based on the student's completion of an online application, essential pre-requisite courses in their major, and achievement of a qualifying GPA. The individual expected to oversee the internship (site supervisor) at the organization will also be contacted to confirm the details of the internship.

  • Students eligible for internships should have completed 60 credits overall.
  • Students should have completed at least 12 credits within their majors, with a major GPA of 2.75 or higher.
  • Students may not carry internship coursework as part of an excess credit load (e.g., more than 18 credits in one semester).

Learn more and apply to complete a Sport Management internship here.

Additional Information

Students majoring in Sport Management learn from a nationally known faculty of scholars and practitioners with strong professional contacts throughout the New York City area and around the world. Their contacts, along with those of St. John's acclaimed Career Center, provide outstanding internship and job placement opportunities. 

Students can also gain an academic and professional edge by joining the Sport Management Association. One of more than 180 student clubs at St. John's, the Association coordinates events, activities, and publications that benefit majors. Events include an annual Career Night and guest lectures from industry professionals at meetings throughout the year. The Association also provides information about internships, volunteer opportunity, industry news, and other topics of interest to Sport Management majors.

Honor societies include The Collins College of Professional Studies Honor Society, which recognizes undergraduates who demonstrate academic excellence as well as involvement in campus, church or community activities. Applicants must have completed a minimum of 60 credits (30 in CPS) with an index of 3.5 for all coursework.

Of course, Sport Management majors also benefit from the outstanding academic resources for which St. John's is known. Facilities include high-tech classrooms, laboratories and our 1.7 million-volume University Library. Our new D’Angelo Center is a five-story, 127,000-square-foot University and Student Center with classrooms, lecture halls, a Starbucks Café and a full-service food court.

Students take advantage of St. John’s location in dynamic New York City. Our faculty and Career Center have strong ties to employers and other professional and educational resources throughout the New York area. Students make New York their classroom through innovative courses like Discover New York.

**This program also has a Fast Track to MPS Sport Management. To get more information on our Fast Track program, please visit our CCPS Fast Track page or contact your academic advisor.

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Department Contact

Simon M. Pack

Program Coordinator