UG
Sports Leadership and Branding Minor
The management minor in Sports Leadership and Branding is designed for student athletes and non-athlete undergraduate students who are motivated to develop and sharpen their managerial and promotional skills to manage their name, image, and likeness as permitted by statutes, regulations, standards, and policies.
- Home
- Academics
- Majors and Programs of Study
- Sports Leadership and Branding Minor
The management minor in Sports Leadership and Branding is designed for student athletes and non-athlete undergraduate students who are motivated to develop and sharpen their managerial and promotional skills to manage their name, image, and likeness as permitted by statutes, regulations, standards, and policies. Tobin students would be able to select three of the Tobin courses to fulfill the Tobin minor requirement (9 credits). 13 credits for other students.
Courses
Required:
- BUS 1101 Financial Literacy (1 credit) *
- MGT 2331 Strategic Leadership in a Global Environment
- MKT 3319 Digital Marketing
Electives (Plus two courses from the following):
- MGT 1360 Managing Sports Careers, OR MGT 4310 Entrepreneurship
- MKT 3314 Sports Marketing & Media, OR SPM 1036 Social Media in Sport
* Tobin students do not take BUS 1101 and need four Tobin courses for a total of 12 credits.
- Degree Type
- Minor
- Area of Interest
- Sport, Hospitality & Fashion
- Associated Colleges or Schools
- Program Location
- Queens Campus
- Required Credit Hours
- 12
Contact Us
William Reisel
Department of Management
Interested in Sport, Hospitality & Fashion, but not sure if Sports Leadership and Branding Minor is right for you?
Explore opportunities at St. John's with our pathway generator.
Related Programs
UG
Students can critically evaluate the social, psychological and international foundations of sport.
- Queens Campus
UG
The purpose of the sport management program is to prepare graduates to manage a variety of diversified responsibilities in the business of sport at the professional, collegiate, secondary school or the community level, both globally and nationally.
- Queens Campus
GR
The combined Bachelor of Science (B.Sc.) and Master of Professional Studies (M.P.S.) fast track program in the Division of Sport Management offers highly-motivated students the opportunity to complete both undergraduate and graduate degrees in five years of full-time study.
GR
You can prepare for opportunities in the sport industry by earning an MPS in Sport Management at St. John’s University.
- Queens Campus
