Career Guide to Advertising & Public
Relations, Vault 2002
What is advertising and public relations anyway? This book
will answer any questions that you have regarding advertising,
public relations, careers in the industry and what makes a career
in these areas so attractive. A valuable resource for
students interested in the advertising and public relations
field.
Careers in Advertising & Public
Relations, WetFeet 2006
This insider’s guide is a great resource for students
interested in selecting the advertising or PR agency that’s right
for them. The book discusses the forces and trends currently
shaping these industries and what real people in these fields
either like or dislike about their jobs.
Breaking Into Advertising: How to Market
Yourself Like a Professional, Peterson’s 1998
Do you have what it takes to succeed in advertising?
Are you creative? Dynamic? But what does it matter if you
can’t get your foot in the door and prove yourself? This book
gives you the inside track on finding and developing a successful
career. Not only will you get advice from industry experts,
this book will prepare you for the interview process as well as
tips or moving up in the industry.