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September Events

Hardcopy Resources - Marketing/Sales

Careers in Marketing & Market Research, WetFeet 2006
This insider’s guide is a great resource for students interested in marketing.  The book discusses the recent trends in the field, lifestyle, career paths, the recruiting process and the current hiring climate for professionals.

Resumes for Sales and Marketing Careers, McGraw-Hill 2005
Packed with expert advice, Resumes for Sales and Marketing Careers is the key to helping you land the interview.  Tips for creating a resume with vocabulary targeting sales/marketing jobs, sample cover letters and advice on layout.  Perfect for career changers or those looking for their first job in the field.

Your Successful Sales Career, Brian Azar with Len Foley 2004
If you’re looking for a career in sales, the Sales Doctor is here to help!  Brian Azar, The Sales Doctor, has trained more than 20,000 professionals in the art of sales.  What makes someone a good salesperson?  You’ll find the answer to that question and much, much more in this guide for sales.

Opportunities in Direct Marketing Careers, Anne Basye 1992
Everything you need to know about a career in direct marketing.  Complete with information on the field, employment outlook, career advancement, educational requirements, salary opportunities and where to get additional information.