127 Credit Hours
Day session only
Queens and Staten Island Campuses
The curriculum in Communication Arts leading to the
baccalaureate degree provides a professional dimension in the
educational, managerial and creative phases of radio, television,
film and print media to develop an understanding of the
communications media in combination with the basic disciplines of
the liberal arts and business administration. It may also serve as
preparation for further academic and professional study.
Areas of Concentration
- advertising and public relations
- media management
- business aspects of the communications industry
- dramatic writing
- film history
- aesthetics and criticism
- film and video production
- media graphics
- broadcast journalism
- radio
- television
- sports in the mass media
Major Area Requirements
39 credit hours
- CAS 1100: Career Horizons
CAS 1101: Introduction to Mass Communications
CAS 1102 or 1103: International Communications, Asia - 3 credits in CAS 1200 series
- 3 credits in CAS 1300 series
- 3 credits in CAS 1400 series
- 3 credits in CAS 1500 series
18 credits chosen from any CAS course offerings with the
following exceptions:
- CAS 1700 courses used only free electives
- 15 credit maximum of CAS 1600 courses
- 9 credits in Journalism, Speech and ENG 1007 and higher
(including ENG 1063) may be used as Communications electives.
Business Area Requirements
21 credit hours
- ACC 1007: Fundamentals of Accounting I
- ACC 1013: Managerial Accounting
- BLW 1001: Fundamentals of Business Law I
- CAS 1430: The Business of Radio
- CAS 1460: Marketing Aspects of Communication Arts
- CAS 1461: Advertising in Communication Arts
- CAS 1470: Management in Communication Arts
- CAS 1471: Legal Aspects of Communication Arts
- ECO 1001: Principles of Economics I
- ECO 1002: Principles of Economics II
- ENG 1006: Effective Business Writing
- MGT 1001: Principles of Management I
- MKT 1001, MKT 1002 or a maximum of 6
Busines Minor
24 credits
- ACC 1007: Fundamentals of Accounting I
- ACC 1013: Managerial Accounting
- BLW 1001: Fundamentals of Business Law I
- MGT 1001: Principles of Management I
- MGT 1003: Financial Mangement
- MKT 1001: Principles of Marketing
- ECO 1001: Principles of Economics I
- ECO 1002: Principles of Economics II
Departmental Minors
Any Baccalaureate student may select the following minors in
Communication Arts:
- communication arts
- film studies
- fundamentals of advertising and sales
- promotion
- journalism
- media graphics
- media management and finance
- television studies
Students wishing to pursue a mior must complete an application
available in the College of Professional Studies Office.
For more information on careers in Communication Arts,
see What Can I Do With My Major?