Social Networking: Students Document AIV through Twitter and Facebook

May 21, 2012

There’s no denying the power of social media in today’s world – especially on college campuses!

That’s why a handful of St. John’s students have been using Twitter and Facebook to promote the Alumni Insider’s View…Program (AIV) an innovative series of events in which alumni show students some of the most exciting careers available.

This social-media initiative – called myAIV – allowed student “insiders” to report on AIV events throughout the Spring 2012 semester, sharing photos, videos and important career information during each event. Students, alumni and any other member of the St. John’s community could follow these live updates and get a sense of what was going on in each program.

“Being a part of myAIV was both a lot of work and a lot of fun,” said Student Insider Aryanna Whitten ’13CPS, a Mass Communications major. “I got to meet so many fascinating alumni – people who are experts in their respective fields – and I was able to document each event straight from my smartphone.”

One of Whitten’s most memorable events was the AIV…New York State Capital Program, which brought students to Albany to meet alumni working as politicians, lobbyists, journalists and healthcare professionals. Throughout the trip, she tweeted notable quotes from the panelists and documented her experience through a series of photos

“That event was particularly interesting because I met such a wide variety of alumni,” she noted. “Personally, I’m not sure whether I’m more interested in law, politics, communications or journalism – I like a lot of different fields. So to network with so many graduates – especially at the formal networking reception – helped me tremendously, and I hope people at home enjoyed seeing it through my eyes.”

Jamillah Vernon ’13CPS served as a myAIV Insider for the Staten Island campus and most enjoyed reporting on the AIV…Professional Connection – Business Ethics Panel Discussion. This insightful event featured distinguished Staten Island alumni, such as Alfred Cerullo ’83NDC, ’86L, President/CEO of the Grand Central Partnership and Commissioner of the New York City Planning Commission, Hon. Andrew J. Lanza ’87CBA, New York State Senator 24th District and John Esposito ’84NDC, Vice President, Global Automobile Chartis.

“I made it a point throughout the evening to post quotes and photos to let students, alumni and friends know what was being discussed,” said Vernon. “It was an incredibly interesting event that delved into what constitutes ethical behavior in the workplace, especially the world of Business. So I hope the rest of the St. John’s community was able to enjoy my coverage of the event on Twitter and Facebook and see what a great opportunity it was.”

If you would like to become an alumni AIV participant, contact the Office of Alumni Relations at (718) 990-6232 or by e-mail at alumni@stjohns.edu and find out how you can get involved.

And be sure to check out our students’ videos, photos and live coverage from this past semester’s myAIV on Facebook, Twitter and the myAIV homepage.