More Information

Shreekant G. Joag, Ph.D.

Associate Professor
Marketing
PhD, Business Administration, Oklahoma State University
PGDBA, Marketing and Quantitative Analysis, Indian Institute of Management
BTech, Mechanical Engineering, Indian Institute of Technology

Research Interests

Industrial Buyer Behavior, Consumer Behavior, Case Studies in Business and Nonprofit Organizations

Courses Taught

MKT
600
DECISIONS IN MKTNG MGMT
MKT
601
MARKETING RESEARCH SEMINAR
MKT
2301
PRINCIPLES OF MARKETING
MKT
3312
BASIC MARKETING RESEARCH