More Information

Jagannath Muzumdar

Assistant Professor
Pharmacy Administration and Public Health
Teaching: Based on my educational training, I strive to teach students the knowledge in the area of social and administrative pharmacy. I use principles and methods of teaching from within and outside the pharmacy discipline to enhance student learning. Research: My research interests are in: (1) understanding new ways of providing healthcare information to consumers; (2) developing and evaluating new methods of teaching students. For my areas of interest I adapt work grounded in advertising theories for healthcare communication; health behavior theories; marketing models of consumer behavior; and educational psychology.

Research Interests

Understanding new ways of providing healthcare information to consumers; Using advertising theories for healthcare communication; Health behavior theories; Marketing models of consumer behavior; Educational psychology.

Courses Taught

MPH
311
HLTH PROMO- DISEASE PREVENTION
MPH
317
PUBLIC HEALTH PRACTICE
MPH
330
CULMINATING EXPERIENCE
PAS
2201
INTRO TO PHARMACOECONOMICS
PAS
3355
ENVIRONMENT PHARM MARKETING

Select Publications

Journal Articles

Muzumdar, J. (2012). Effects of Anthropomorphic Images and Narration Styles in Promotional Messages for Generic Prescription Drugs. . Research in Social and Administrative Pharmacy. .

Muzumdar, J. (2010). Cultural Competence Knowledge and Confidence After Classroom Activities . American Journal of Pharmaceutical Education..

Muzumdar, J. (2009). Vaccine supply, demand, and policy: A primer. . Journal of American Pharmacist Association..