Hallie G. Sammartino, Ph.D., came to St. John’s University in December 2011, with a background of leadership in all aspects of marketing and communications, including branding, strategic marketing, organizational development, fundraising, enrollment marketing, digital media, market research, special event planning, and public relations. She previously served as managing director of marketing and communications at Boston College. Prior to that, she held similar positions at Harvard Business School and Harvard University’s Office of Development Communications. Dr. Sammartino entered higher education after leaving the banking industry.
Dr. Sammartino received her B.S. and M.B.A. in Marketing from the University of Rhode Island and earned her Ph.D. in Higher Education Administration at Boston College’s Lynch School of Education. She is a long-time member of the American Marketing Association (AMA) and its Higher Education group and served on the AMA conference committee for its National Symposium. She also belongs to the Public Relations Society of America (PRSA), which named her a Counselor to Higher Education (CHE) in 2006, and the Council for Advancement and Support of Education. A consultant to for- and nonprofit organizations throughout her career, Dr. Sammartino served on local arts and cultural boards and councils in the Boston area prior to her move to New York to join the St. John’s community. She resides in Manhattan.