Marketing Resources

The Office of Marketing and Communications provides the SJU community with a range of resources for generating promotional content as well as routine communications vehicles for general departmental activities. Please view the options below:

Brand Identity Guide

The Brand Identity Guide provides the SJU community with the details departments need for generating content, graphics, and other items consistent with the University’s new brand identity.

Business Cards

Business cards may be ordered online. You will need your appropriate budget code to place an order. All orders will be submitted to your budget administrator for final approval. The standard processing timeframe is 5-7 business days.

For those on the Queens campus, please be aware that the address should be listed as:

8000 Utopia Parkway
Queens, NY 11439

Brand Templates

Administrators and staff may visit the “Employee” tab at St. John’s Central to access and download templates for generating PowerPoint presentations, stationery, letters, memos, and facsimile cover sheets.

E-mail Signature Style Guide

St. John’s asks faculty, staff, and administrators to help strengthen the University’s brand identity by employing a consistent look to their e-mail signatures.

The University has developed a standard e-mail signature that is simple and convenient to use. In addition to the 108 x 41 pixel St. John’s logo—which employees can insert as illustrated below—the signature features specific fonts and organizes personal contact information to ensure consistency across all University messaging.

Signature Elements
(Font: Verdana. Size: 10 point. Colors: black and grey)

First Name, Last Name, Abbreviated Terminal Degree or Religious Credentials (black Verdana, bold)
Title (grey Verdana, roman)
St. John’s University (grey Verdana, roman)
8000 Utopia Parkway (grey Verdana, roman)
Queens, NY 11439 (grey Verdana, roman)
Tel 718-990-xxxx (grey Verdana, roman)
Fax 718-990-xxxx (grey Verdana, roman)

Outlook 2007/2010 Signature Instructions- PC

  1. Open Outlook.
  2. Open a new blank email.
  3. Click the 'Insert' tab.
  4. Click the 'Signature' dropdown, then click 'Signatures...'.
  5. If you are creating a new signature, first click the 'New' button under 'Select signature to edit', enter your name, and click 'OK'.
    If you already have created a signature, delete what is currently in the 'Edit signature' text box.
  6. In the 'Edit signature' box, copy the entire example below, including the St. John's University logo image, and paste it into the 'Edit signature' text box.
  7. Replace the example text with your own information.
  8. To complete your signature, press the 'OK' button on the lower right of the window. Your email signature will now display on all new emails.

John Smith, Ph.D.
Professor
St. John's University
8000 Utopia Parkway
Queens, NY 11439
Tel 718-990-2000
Fax 718-990-2000

Outlook Signature Instructions- Mac

  1. Open Outlook.
  2. Click 'Outlook' in the menu and select 'Preferences'.
  3. Click on 'Signatures'
  4. Click 'Add +'.
  5. Double click "Untitled" and type your name.
  6. Click the checkbox next to your newly entered name.
  7. Copy the entire signature example below, including the St. John's University logo image, and paste it into the 'Signature' text box.
  8. Replace the example text with your own information.
  9. To complete your signature, click the 'Default Signatures' button.
  10. Select your email account in the popup window.
  11. Click the dropdown arrow and select your name.
  12. Click OK.

John Smith, Ph.D.   
Professor
St. John's University
8000 Utopia Parkway
Queens, NY 11439
Tel 718-990-2000
Fax 718-990-2000

For More Information

St. John’s appreciates the efforts of all faculty, staff, and administrators in maintaining the integrity of the University’s new brand. To learn more, contact the Office of Marketing and Communications at 718-990-6317.